Advertising as entertainment is not just an option, it’s cruicial
If you want peoples attention during their precious, private time on social media, you will have to earn it.
Create outstanding ads in a highly competitive niche
One of these images produced 350+ refinancing applications in 45 days, the other 0. Which one do you think?
All white men 40+ are evil
Or… how to spark debate and get increased exposure on Facebook.
Why controversy can be good for your campaigns, explained with examples.
Some years ago, while promoting a high end real Estate service, I stumbled over how arguments can positively affect performance.
Size doesn´t matter, right?
In Facebook ads, I mean. It´s the wrong question, and here is why.
We don’t put much effort in Facebook ad images. But when we do, it’s always stock photos
Don´t you just hate images of perfect people, smiling robotic into thin air, for no apparent reason?