Categories: Advertising, Facebook Why entertainment in advertising is cruicial If you want peoples attention during their precious, private time on social media, you will have to earn it.
Categories: Advertising, Facebook Create outstanding ads in a highly competitive niche One of these images produced 350+ refinancing applications in 45 days, the other 0. Which one do you think?
Categories: Facebook All white men 40+ are evil Or… how to spark debate and get increased exposure on Facebook.
Categories: Facebook Why controversy can be good for your campaigns, explained with examples. Some years ago, while promoting a high end real Estate service, I stumbled over how arguments can positively affect performance.
Categories: Facebook Size doesn´t matter, right? In Facebook ads, I mean. It´s the wrong question, and here is why.
Categories: Facebook We don’t put much effort in Facebook ad images. But when we do, it’s always stock photos Don´t you just hate images of perfect people, smiling robotic into thin air, for no apparent reason?